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  • Writer's pictureChristine Hopkins

Why Wine is the Best Side Gig

Ten years ago, I could never have imagined a side hustle. Sure, I’d been to Mary Kay makeovers, Pampered Chef tastings, and jewelry parties but I didn’t see the appeal. That is until I got a little older and wiser. I noticed that doctors and lawyers that I knew were doing something “on the side.” And, then I heard about marketing wine.

Here are some quick benefits to marketing wine as a side gig:

  • You work in time for your side hustle around your own schedule.

  • The only boss you report to is YOU.

  • It’s a home-based business. It’s amazing what you can accomplish on the phone.

  • There’s no required inventory. We’re an e-commerce wine business. You can even ship your tasting sets to your party host.

  • There’s potential for residual income. A majority of my customers are wine club members with repeat orders.

  • You can work your business from anywhere. I was putting in orders during a road trip to another state last year.

  • Your income is based on what you put into your business by growing your customer base and adding partners in wine.

  • Our company offers every tool needed to grow including wine education and tools for marketing.

  • Now, when I travel and visit a winery or take a tour of a vineyard, it’s a business expense.

  • And, the best part is wine is social and it’s meant to be shared so social selling and direct marketing is the perfect business model for this market.

When I started as an independent wine consultant, I was working full-time in the hotel industry so I would schedule my tastings and follow up with customers during my lunch hour. I’d schedule my wine tastings in the evenings and weekends and put in my orders that same night. Even, during COVID, I did virtual wine tastings and I often had customers order because of our clean-crafted wine commitment.

If you enjoy wine and you’re interested in adding a secondary income this is a great business. Our commissions start at 15% and it increases to 25% based on our personal volume including our own wine purchases. I’m proud to say I’m often on the Top Ten list in personal volume for our team and I can train you to grow your business like I have.

Cheers to living well and loving wine. If you’re interested in learning more about being a wine consultant, let’s connect. Find me on Instagram and request more information on my wine link.

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