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About Me.

Professional Summary

Marketing communications professional with 20+ years of experience crafting impactful communication plans for diverse organizations. Proven ability to build brand awareness, manage media relations, and create engaging content across various industries.

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My deep roots in Galveston, Texas, have provided me with a strong foundation in community engagement and storytelling. This experience translates into effective communication strategies for any client, regardless of location.

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  • Developed and implemented comprehensive communication plans for various organizations, including tourism, education, hospitality, and medical.

  • Launched and managed successful social media campaigns, email marketing programs, and reputation management initiatives.

  • Established strong media relations, securing placements in prominent publications and broadcasts.

  • Adept at creating compelling content that resonates with target audiences; for example, hosted and produced the Experience Galveston series for an area media outlet; hosted a video series for Ryson luxury vacation rentals,  and launched a history podcast to generate exposure for the Galveston County Museum.

  • Authored "100 Things to Do in Galveston Before You Die," showcasing my passion for storytelling and content creation.

 

I'm passionate about helping clients share their stories and achieve their communication goals through strategic planning and creative execution.

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"Speak to your audience in their language about what's in their heart."

— Jonathan Liste

Interests

I love to travel and, during the years when I was a runner, I would schedule my races in cities I was interested in visiting. I love art museums, taking tours with locals (I'm actually a ToursByLocals guide), dining out, and wine from small family-owned vineyards.

 

My fondness for wine led me to join Scout & Cellar as an independent wine consultant so one of my passions is marketing clean-crafted wine through private tastings and sharing.

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